I am an advocate of music that fits the time of day. On a Monday morning, I’ll tell you what I want – Indie Pop! So I am discovering a new artist and, hopefully, waking myself up to a cheery new single at the same time. First the press release, next the review.
Press Release:
Ava Franks is an indie pop artist based in New York. She’s inspired by the storytelling of singer-songwriters like Sarah McLachlan, and by the dream-like soundscapes of pop artists like Lorde. Ava has been singing since she can remember and, as a child, always enjoyed taking piano lessons and performing in school musicals. In 2021 she released her first single, “3 Pines,” and since then has released six more, the latest being an indie pop track called “Every Day,” which garnered attention from Earmilk and LADYGUNN, among others.
Ava writes about coming of age and falling in love. She continues to reflect on what it’s like being in your early twenties, figuring it all out: one song at a time.
Her latest single “Good Scar” is an irresistible indie pop track all about feeling brave in the face of new love. She shares, “You know that, down the road, this person might break your heart, but that doesn’t even faze you. You just want everything with them, the good and the bad.” “Good Scar” features sparkling synths, driving bass guitars and ethereal background vocals, building a captivating soundscape fit for the first scenes of a romance.
The Review:
This single is now out on all platforms
“Dancing in the City and running in the Street” sings Ava Franks in this radio friendly piece of modern pop. It is at heart a love song, about those butterflies of life and love. It is one of those anecdotes to the depressing scene internationally, a piece of ‘wake up and find the coffee (or tea in my case lol). It is to dance your way around the toaster and get the kids up for school!
By the time the last notes fade, “Good Scar” has done exactly what a good slice of indie pop should do — brighten the room and lift the mood. Ava Franks might be singing about the risks of love, but the result is pure feel-good pop. If this is your first coffee-break soundtrack of the week, you could do a lot worse.
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Stream music by Ava Franks here
By Anna-Louise Burgess
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